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Inside the Paddock of Formula Trophy Middle East- the UAE’s Young Motorsport Series
F1
12:34

Inside the Paddock of Formula Trophy Middle East- the UAE’s Young Motorsport Series

Today, we’re coming to you from Yas Marina Circuit to explore a rising force in motorsport: Formula Trophy Middle East. While global attention remains fixed on Formula 1, a new generation of racing platforms is emerging—reshaping the business of motorsport, developing new talent, and redefining the lifestyle that surrounds it here in the Middle East. I’m Barbara Cardilli, Motorsport & Lifestyle Expert, and in this episode, we sit down with the key figures driving this evolution: Davide Gobby — CEO, Formula Trophy Middle East Jonathan Wells — Pirelli Motorsport MEAI Rashid Al Daheri — Emirati racing driver From on-track performance to commercial strategy, we explore the vision behind Formula Trophy Middle East and why global brands like Pirelli are choosing to invest in its future. 📲 Follow Pit Stop Lab for exclusive insights into motorsport, luxury, and mobility innovation—from the paddock to the boardroom. Follow us in Instagram https://www.instagram.com/pitstoplabofficial Contact Press@pitstoplabnews.com

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F1 commercial strategy, sponsorship intelligence, women in motorsport leadership — the deals and decisions that never make the broadcast.

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Barbara Cardilli
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Alimentando la pasión por la velocidad

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