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The people, business, culture, and innovation shaping the future of speed.

Executive interviews. Strategic insights. Original stories.

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MOTORSPORT

Business of Racing
From Paddock to the Boardroom

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We decode motorsport's multi-billion dollar deals, sponsorships, and high-stakes executive strategy.

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INNOVATION

Business of Movement
Future Grid

  • - AI
  • - Smart Mobility
  • - Manufacturing
  • - Future Industries

Exploring the ideas, investments, industries and innovations shaping what's next

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LIFESTYLE

Business of Prestige
Culture of Speed

  • - Fashion & Lifestyle
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  • - Premium Experiences

Exploring the brands, experiences and cultural trends inspired by the worlds of speed, innovation & culture

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Inside Pit Stop Lab Conversations: shaping the future of motorsport, innovation, and luxury culture.

Is Formula 1 the New Oil for Saudi Arabia?
Insight

Is Formula 1 the New Oil for Saudi Arabia?

Formula 1 just lost nearly $200 MILLION after the Bahrain and Saudi Arabian Grands Prix were cancelled… So why are Gulf...

Fuelling Passion, Driving Purpose

Fuelling Passion, Driving Purpose

"I am Barbara Cardilli, based in the United Arab Emirates, and began my career shaping landmark luxury experiences, including the launch of Giorgio Armani at the Burj Khalifa. For over a decade, I served as a commercial strategist at the Formula 1 Abu Dhabi Grand Prix."

As a member of the FIA Women in Motorsport Mentorship Program, I mentor women across more than 40 countries in leadership, management, marketing, engineering, and racing, helping shape the next generation of global motorsport leaders.

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F1

Race analysis, strategy, leadership, and the stories shaping Formula 1 on and off the track.

Norris Shines in Hungary as Verstappen and Antonelli Complete the Podium
F1

Norris Shines in Hungary as Verstappen and Antonelli Complete the Podium

Jul 26, 2026
Aston Martin Finds Hope: Alonso Sees Progress as Newey's Vision Begins to Take Shape
F1

Aston Martin Finds Hope: Alonso Sees Progress as Newey's Vision Begins to Take Shape

Jul 25, 2026
Can Lando Norris Turn Pole Position Into Victory at the Hungarian Grand Prix?
F1

Can Lando Norris Turn Pole Position Into Victory at the Hungarian Grand Prix?

Jul 25, 2026
Drama, Strategy and Missed Chances Shape Belgian GP
F1

Drama, Strategy and Missed Chances Shape Belgian GP

Jul 20, 2026

F1 Academy

Following the drivers, teams, and initiatives accelerating the future of women in motorsport.

Racing in Style: Sephora Champions Women in Motorsport
F1 Academy

Racing in Style: Sephora Champions Women in Motorsport

Credit Image to F1 Academy

Mar 16, 2026
LEGO Racing Accelerates F1 Academy: $30M Gender Equity Power Play
F1 Academy

LEGO Racing Accelerates F1 Academy: $30M Gender Equity Power Play

Mar 10, 2026
F1 Academy 2026: Teams, Drivers & the Reverse-Grid Revolution
F1 Academy

F1 Academy 2026: Teams, Drivers & the Reverse-Grid Revolution

Mar 10, 2026

Middle East Racing

Covering the people, championships, and opportunities driving motorsport across the Middle East.

Accelerating Talent: Formula Trophy Teams Up with Pirelli
Middle East Racing

Accelerating Talent: Formula Trophy Teams Up with Pirelli

Jan 30, 2026
Formula Regional Middle East 2026: A Global Launchpad for Talent and Investment
Middle East Racing

Formula Regional Middle East 2026: A Global Launchpad for Talent and Investment

Mar 12, 2026
Williams F1 juniors Nakamura-Berta and Bondarev crowned Formula Middle East champions
Middle East Racing

Williams F1 juniors Nakamura-Berta and Bondarev crowned Formula Middle East champions

Feb 13, 2026
New Tatuus T-326 to make world debut with FRME
Middle East Racing

New Tatuus T-326 to make world debut with FRME

Dec 15, 2025

Motorsport Business

The business, strategy, and leadership decisions driving motorsport beyond the track.

The American business model is transforming Formula 1: faster than any car on the grid
Motorsport Business

The American business model is transforming Formula 1: faster than any car on the grid

Jul 08, 2026
Formula 1 Lost Two Races. The Gulf Didn't Lose Its Strategy
Motorsport Business

Formula 1 Lost Two Races. The Gulf Didn't Lose Its Strategy

Apr 12, 2026

Innovation

Technology, AI, robotics, advanced materials, energy, and next-generation engineering.

This Week in Abu Dhabi: The Future of Mobility Is Already Here
Innovation

This Week in Abu Dhabi: The Future of Mobility Is Already Here

May 07, 2026

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EVENTS

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